Combining the best of live and digital to create extraordinary event experiences
Sparq streams the AV Awards to the masses
Undoubtedly one of the biggest evening’s in the AV calendar, the AV Awards took place earlier this month at Battersea Evolution and we were incredibly excited to be brought on board as the show’s official digital production partner.
Tasked with looking after all things video-related during the evening, we were challenged with producing a rapid 3-minute ‘Battersea Experience’ video, plus live streaming the awards coverage to the thousands tuning in across the UK and internationally. We kicked off our digital duties capturing footage of guests arriving and the excitement bubbling for the hotly anticipated awards ceremony.
While this sounds like a doddle for a video specialist like ourselves - we literally had under an hour to edit the footage and produce a fully-branded 3-minute reel! This was then aired live before commentators Chris Neto and Tim Albright took to the studio for the webstream.
We created a broadcast studio onsite, which was strategically angled so that viewers could see the ceremony in the background and really feel part of the action. All the footage was captured on one of our Blackmagic URSA cameras and mixed in with live shots of the stage and pre-recorded vox pops.
Shooting for just over two hours, the live stream was a huge success, and once the camera had stopped rolling there were high fives all round from the team... And as soon as the evening was done, we wrapped up all the great content into a highlights reel…which you can check out below.